Privacy Notice
Effective Date: August 25, 2025
Last Updated: January 2026
Privacy Policy
This Privacy Policy explains how Truth Parts (“we,” “us,” or “our”) collects, uses, and shares information when you visit our website, create an account, place an order, or otherwise interact with us.
By using our website, you acknowledge and agree to the practices described in this Privacy Policy.
Information We Collect
Information You Provide to Us
We collect personal information that you voluntarily provide when you:
• Create an account
• Place an order online or by phone
• Contact us with questions or customer support requests
• Sign up for newsletters, promotions, or marketing communications
• Submit reviews, comments, or other information through our website
This information may include, but is not limited to:
• Name
• Email address
• Mailing and billing address
• Phone number
• Payment information (credit card details are processed securely by third-party payment processors and are not stored on our servers)
• Optional information such as gender or birthday, if provided
Information Collected Automatically
When you visit or interact with our website, we automatically collect certain information about your device and usage, including:
• IP address
• Browser type and version
• Device and operating system information
• Pages viewed and interactions with the website
• Referring URLs
• Date and time of access
This information is collected through cookies, pixels, log files, and similar tracking technologies.
Cookies and Similar Technologies
We use cookies and similar technologies to:
• Enable core website functionality
• Process transactions and maintain site security
• Analyze website traffic and usage
• Improve website performance and user experience
• Support marketing and promotional efforts
You may manage or disable cookies through your browser settings. Please note that disabling cookies may limit certain features or functionality of the website.
Where required by applicable law, we recognize Global Privacy Control (GPC) signals and will treat them as a request to opt out of the sale or sharing of personal information.
How We Use Your Information
We use the information we collect to:
• Process, fulfill, and deliver orders
• Send order confirmations, shipping notifications, and transactional communications
• Respond to inquiries and provide customer support
• Communicate important updates such as policy changes, business updates, or product recalls
• Send promotional emails, newsletters, discounts, and special offers (unless you opt out)
• Analyze trends and usage patterns to improve our website, services, and technology
You may browse our website without creating an account. However, certain personal and payment information is required to complete a purchase.
Your Communication Choices
If you wish to stop receiving promotional emails, you may unsubscribe at any time using the link included at the bottom of each marketing email. Transactional or service-related messages (such as order updates) will still be sent as necessary.
How We Share Your Information
We do not sell your personal information.
We may share limited information with trusted third-party service providers who assist us with:
• Payment processing
• Order fulfillment and shipping
• Email delivery and customer communications
• Website hosting, analytics, and security
These service providers are authorized to use personal information only as necessary to perform services on our behalf and are not permitted to use it for their own purposes.
In the event of a merger, acquisition, or sale of assets involving Truth Parts or affiliated brands, customer information may be transferred as part of the business assets.
We may also disclose information as required to comply with applicable laws, legal processes, or governmental requests, or to protect the rights, property, or safety of our business, customers, or others.
Data Retention
We retain personal information only for as long as reasonably necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements.
Children’s Privacy
Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has created an account or provided personal information without parental consent, please contact us at support@truthparts.com, and we will promptly delete the information.
Links to Third-Party Websites
Our website may contain links to third-party websites we believe may be helpful or relevant. Truth Parts is not responsible for the content, security, or privacy practices of those websites. Access to third-party sites is at your own risk and subject to their privacy policies.
Data Security
We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of data transmission or storage is completely secure, and we cannot guarantee absolute security.
California Privacy Rights (CCPA/CPRA)
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including:
• Right to Know: Request information about the categories and specific pieces of personal information we collect, use, or disclose
• Right to Delete: Request deletion of personal information, subject to legal exceptions
• Right to Opt-Out: We do not sell or share personal information for cross-context behavioral advertising
• Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights
You may designate an authorized agent to submit a request on your behalf. We may require verification of your identity and confirmation of the agent’s authority.
If we deny your request, you may appeal our decision by contacting us using the information below.
Additional State Privacy Rights
Depending on your state of residence, you may have additional rights regarding your personal information, including the right to access, correct, delete, or limit the use of your data, as provided under applicable state privacy laws.
To exercise these rights, please contact us using the information below. We will respond in accordance with applicable legal requirements.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised effective date. Continued use of the website after changes are posted constitutes acceptance of the updated policy.
Contact Us
If you have questions about this Privacy Policy, believe you have received a suspicious or unauthorized communication from us, or wish to request access to or deletion of your information, please contact us at:
Email: web@allaboutdoors.com
Phone: 816.221.6543
Mailing Address:
Truth Parts
110 E 16th Ave, Suite 101
Kansas City, MO 64116